Grammar on The Rocks™ and E-mail Intelligence™
Introduction
PAGE TO BE UPDATED SOON
The Challenge
Is bad grammar embarrassing you or your company, or maybe even sinking your career? Is e-mail affecting your productivity and effectiveness, or annoying your customers? Is its lack of structure ruining your brand?
Well if so, do not worry. You are not alone. Strangely these two aspects of writing go hand-in-hand. Most of today's workforce have received little formal education in grammar and are all too happy to communicate using e-mail. So this recipe for disaster is hardly surprising, and far more common than we may think.How this Workshop will help
This one-day workshop gives you practical, immediate solutions to these writing challenges using two world renowned methods, focusing on two key areas of writing:
- Grammar on the Rocks™ equips you with the tools to ensure you communicate effectively and avoid the major grammatical mistakes that many of us struggle with. This intensive refresher course focuses on the must haves in grammar. You do not need to know everything about grammar, but you do need to know what grammatical rocks may sink your writing efforts.
- E-mail Intelligence™ - email has become our most preferred method of communication, and yet no attention is paid to how it affects our image, productivity and effectiveness at work. This element of the workshop looks at getting your emails read and actioned rather than deleted.
Workshop Overview
Put these simple yet too often neglected areas together into one simple, effective tool kit to give the modern writer the techniques to make writing work.
Workshop Benefits
- Lean how to understand your audience and quickly identify communication preferences.
- Using the guidelines, learn how to make your message appeal.
- Learn how to add persuasion and a personal touch to technology.
Workshop Outline
Workshop Outline
Grammar on the Rocks™
This session helps you avoid major grammatical mistakes. It looks at Plurals, Possessives, Punctuation and Stylistic Review and other quandaries that cause debate and confusion in writing. We do this through the following topics:
- How to avoid the top grammatical mistakes
- What mistakes will embarrass you!
- Fine points that you need to know
- How to reinforce good grammar
- Sources for solving grammatical challenges
- Drills, practice, tips, shortcuts
- Avoiding the Grammar Rocks - Imagine that you are sitting in a boat sailing towards the shore. But rocks lie ahead. Some you can easily clear, some will sink you. These are the rocks of English grammar. Recognise three types
- Major Rocks - will sink you and your career, if not your company's credibility.
- Minor rocks - may sink you but probably won't. They are the rocks that you need to know about, so you can scurry off to your reference books if you are not sure.
- Submerged rocks - representing fine grammatical points which even experts often look up.
You cannot be expected to know every detail on the shoreline. But you can learn which rocks you can handle instantly and which you cannot. If in doubt, you can always row fast in the other direction - i.e. rewrite your text to solve the problem.
E-mail Intelligence™ - communication technology brings us together as never before. But it also requires new skills to make it more interactive and effective; more like a face-to-face conversation. This session examines why we must handle e-mail with care as it can challenge our productivity, create conflict and control our workday. E-mail Intelligence provides strategies and solutions to save you and your reader time. The workshop focuses on everyday messages as well as more important ones. You will learn how to think about e-mail in terms of:
- Your image - convey the appropriate company/personal image by composing clear messages that have a positive tone
- Your productivity - decide whether e-mail is the best medium for the recipient
- Your effectiveness - If the e-mail does not result in action, why write it? Know your audience and position your message to appeal to their communication preferences
Who should attend?
This day long workshop will benefit anyone who wants to address business communication challenges and improve workplace productivity using written and electronic media.
